2022–23 February 2026
2022–2026: proceedings against Telemundo/Netflix over use of her image; final Supreme Court victory against Telemundo in Mexico
Ávila brought proceedings over the unauthorised commercial use of her image in the promotion of “La Reina del Sur”. Following a favourable IMPI ruling and its administrative confirmation, the Suprema Corte definitively ruled in February 2026 that Telemundo must pay 448,000 pesos for the unauthorised use of her image.
- State of the evidence
- Documented
- Attribution
- Protagonist is the complainant
Sources · 3
- [1]El PaísLa Reina del Pacífico reclama a Netflix y Telemundo regalías por La Reina del SurPressHigh reliability
- [2]El PaísLa Reina del Pacífico gana una demanda a Telemundo por el uso indebido de su imagenPressHigh reliability
- [3]
Last verified: 15 September 2026