Portrait of Zoella

Born in United Kingdom · Nationality British — YouTube / beauty / publishing

Zoella

Also known as: Zoe Sugg, Zoe Elizabeth Sugg

British video creator and author born in 1990, known as Zoella.

Zoe Sugg, known as Zoella, is a British beauty YouTuber and young-adult author. The collaborative writing of Girl Online sparked questions about publishing transparency. In 2017 she faced criticism over an expensive advent calendar and old offensive posts, and offered explanations and apologies.

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Profile No. 5882 · Updated on 6 November 2026

Portrait of Zoella
1Documented controversy
2Sources
0Formal charge · all time
0Conviction

I. Documented controversies

01

December 2014

2014: controversy over editorial assistance on Girl Online

No legal proceedings

After Girl Online appeared under her name, publisher Penguin confirmed that Zoe Sugg had not written it alone and had worked with Siobhan Curham and an editorial team. Some readers criticised what they saw as a lack of transparency about the collaboration. The exact division of writing work was not publicly established in the reviewed sources.

State of the evidence
Reported statements or criticism; no judicial finding of wrongdoing.
Legal status — source text
No court proceedings against this individual identified.
Attribution
Allegedly inadequate disclosure of a collaborator’s role in a novel published under her name.

Sources · 2

  1. [1]
    International Business Times UKZoella ghostwriting scandal: YouTube vlogger admits backlash over Girl Online book was 'terrifying'17 November 2015MediaHigh reliability
  2. [2]
    Gulf NewsZoella's publishers confirm 'Girl Online' was ghostwritten8 December 2014MediaHigh reliability

Last verified: 6 November 2026

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II. Constellation of documented links

No documented link with another published profile for now.

Two profiles are linked when a documented controversy of one names the other. The link points to that controversy and its sources; it does not indicate a personal relationship.

III. Has something changed?

A new court decision, a missing source, a mistake? Tell us what should be updated: every request is read by the editorial team.

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Controversia profile, updated 6 November 2026. Latest version: https://controversia.info/en/fiche/zoella

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